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Advertising as an industry has always seen changes, sometimes it’s been the change. A change in medium isn’t new to advertising, Newspapers to radio to TV and now the digital era. But this time Advertising communication faces a new animal. We’ve been talking to consumers. Influencing, manipulating, coaxing, bullying them Go ahead
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The world of marketing has seen multiple changes. Technological advancements, socio economic conditions, rise and fallof political powers all over the world, everything has influenced the generations and thus marketing. Millennials today are no exception. They hardly follow the choices and trusts made or followed by their parents. They are Go ahead
 Categories : Blog Posted by newadlyuser2019  No Comments
The power of 1) being aware that a brand is created by the audience, and 2) understanding that you can only influence what consumers can see (not what they feel) will be the biggest branding realization of 2019. One can throw around billions of money right and left, trying to Go ahead
 Categories : Blog Posted by newadlyuser2019  No Comments